ODM and EMS providers are poor when it comes to brand marketing. Differentiation comes from identifying that short list of relevant attributes your organization does exceptionally well in comparison to other alternatives also available to buyers in industry.
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Tag Archives: Marketing
Effective ODM and EMS provider marketing
Marketing guru Seth Godin on branding and new media
You need to decide if you’re selling to people who know you or people who don’t. If you are …
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